Virginia Cultivars hope to produce, educate and give back
July 1, 2021 was a historic date in Virginia as the Commonwealth became one of just 18 states to legalize marijuana for simple possession and home cultivation for adults 21 and over.
For some, like Hillsville’s Virginia Cultivars, that could mean a world of opportunity for both the business and the area. But first, Virginia Cultivars, located at 234 Virginia Street in Hillsville, wants to educate people about cannabis and the new laws, while also offering several new programs aimed at giving back to the community.
Located in a 48,000-square foot California Style Grow Facility (home of the former Bassett Walker plant), Virginia Cultivars started in 2018 out of the hemp boom that worked its way across the state as people began to use CBD and other cannabinoids as an alternative for anxiety, depression, PTSD and other similar ailments. Part of CBD’s popularity comes from the fact that it is “non-psychoactive,” meaning consumers can enjoy the benefits of the plant without the high. One most refrain from making medical claims on cannabis products outside of the medical realm. Looking to the google reviews for the company and those similar and one would argue the possibilities.
One thing is for certain. CBD is mainstream and because of that, CBD will continue to be the main focal point of Virginia Cultivar’s business, according to CEO and Master Grower Travis Wagoner. But rest assured, the company is making every effort for an opportunity to legally produce medical and/or recreational marijuana.
“I think once we get this new roof on this building and we make a couple of upgrades over the next few months, we are certainly positioning ourselves as a major player. And if you are in the region, in the area, know that if you are supporting us now then you are supporting grassroots cannabis in Virginia as a whole,” Wagoner said. “We certainly in making these alignments with other folks in the industry, we are trying to position ourselves with folks that show the same morals, values and ethics that we do, and believing in giving back and not just taking. I think everyone should research who they are getting their products from, what their values are, and what their roots are. Everyone that works here is from here.”
Virginia Cultivars also wants to help “Switch the Stigma” associated with marijuana and marijuana use. In an effort to help achieve that, the company continually offers programs to serve the local community. In October,the business unveiled a “Buds for Bras” program dedicated to raise funds for breast cancer research for the Pulaski Cancer Center. During the month of November, the company held a kids’ coat drive to help the less fortunate stay warm during the winter. Talk of a community garden has also been discussed in association with the Hillsville Farmers’ Market. A scholarship program has been bandied about to help folks, as has a fundraiser to help victims or family members of those who have overdosed.
Virginia Cultivars now has a grow supply store open inside its facility on Virginia Street. Anything from grow tents to grow lights to native organic soil and amendments are available to get you started. As far as education, the company plans to begin offering grow classes soon for those interested in taking advantage of the…
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